Training for certified Innovation Managers TÜV®
Innovative Products and Services
Shaping the future actively – Innovation as crucial basis for success. For continuous business development and longtime existence on the market, companies are challenged to develop and implement innovation strategies and processes. In this seminar you will learn how to effectively use innovation management tools and how to develop, implement and control innovation management methods within your organization.
Topics:
Module 1: Innovation Management Basics
- Objectives and tasks of innovation management
- Innovation strategy, -culture and -processes
- Innovation projects
- Business model innovation
- Strategic cooperation, co-creation, crowdsourcing
- Patents, patent search, strategic property right development
- Funding opportunities for innovation projects
- Innovation communication
Module 2: Practical Implementation
- Use cases and practical exercises
- Creativity in companies
- Lateral thinking techniques
- Problem analysis and -solution with creativity techniques
- Systematic analytic, spontaneous, intuitive creativity techniques
- Implementing creative-sessions
- Trend management
Decision makers and employees responsible for the introduction, implementation and development of the innovation management within the organization. Employees from research and development; product development; marketing; business development; executives; Quality Managers branches: production, technical and knowledge intensive services, industry, research, sole traders, small and medium-sized companies, large corporations
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