Crisis Management
Often a company gets the highest attention when it is needed the least - in a crisis. A threat to people, health or the environment, caused by an accident in the factory or a return action of products: A crisis can hit any company. This situation requires fast action: employees expect an explanation and instructions, journalists are “knocking at the door” and authorities demand an investigation. The existence of the company is endangered, the time pressure is enormous. From now on, a fast, structured and concentrated action is essential.
Topics
- Fundamentals of the BCM as a management system
- Crisis: Definition and Framework Conditions
- Crisis Management Team: Tasks and ways of working
- The emergency has occurred: Recognizing measures - Establishing schedules
- Human factor: human behavior in stress functions
- Communication: Do's and Don'ts in crisis - Media appearances - Preparation and implementation a press conference
- Practical exercises: Formation of a crisis team, development of scenarios and reaction plans, situation assessment, development and implementation of first measures, preparation and practical implementation of a press conference followed by a postprocessing through a media coach – speaker feedback
Managing Directors, CEOs and Executives, Security Officers, PR and Media Officers, people who need to make decisions in the event of an emergency case.
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